.
. PROGRAM PURPOSE
.
. The purpose of Ansar Shrine's Public Relations Program is to inform the
. general public and the Shrine members of the purposes, objectives and
. activities of:
. the Shrine Clubs that are in the various local areas;
. the Ansar Shrine Center;
. the St. Louis, Chicago, and Cincinnati Shriners Hospitals; and,
. Imperial Shrine.
.
.
. PROGRAM OFFICIALS
.
. Each of Ansar's 21 shrine clubs have a club president-appointed "Club
. Public Relations Officer" (CPRO). These CPROs are assisted by a
. potentate-appointed "Public Relations Chairman" (PRC).
.
.
. DUTIES & RESPONSIBILITIES
.
. The PRC duties are to ensure each Shrine Club has a CPRO appointed
. by March 15 of each year, and to provide the CPROs with approved
. materials that may be used in the public relations program efforts. These
. materials include:
. Bulletins,
, Pamphlets,
. Brochures,
. News Releases,
. Video Tapes,
. Speakers Kits, and
. Other items as they become available.
.
. The CPROs are generally responsible for the actually informing the
. the public and members using the above materials.
.
. Public Relations
.
. Television, Radio, and Newspapers - Establishing and maintaining
. contact with the media outlets that will broadcast or distribute the
. public relations information.
. Guest Speakers - the CPROs should contact other services,
. fraternal organizations, schools, business groups, luncheons, and
. like grouips offering to provide a speaker for their meeting. These
. speakers may be someone in Shrine Club or someone from
. Member Relations
.
. Shrine Club Meetings - Presenting meeting attendees audio and
. video and other public relations materials to keep members informed
.
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